Registry · NAICS Index · Sector 54

541820 — Public Relations Agencies

NAICS 541820 is 'Public Relations Agencies', a 2022 U.S. national industry under Sector 54 (Professional, Scientific, and Technical Services); the SBA small-business size standard is $19,000,000.

Description

This industry comprises establishments primarily engaged in designing and implementing public relations campaigns. These campaigns are designed to promote the interests and image of their clients. Establishments providing lobbying, political consulting, or public relations consulting are included in this industry.

Overview Facts

NAICS Code541820
Industry TitlePublic Relations Agencies
SBA Size Standard$19,000,000
U.S. Establishments8,646 (Census CBP, 2023)
IRS PBA Code541800 (rolled-up match)
Sectors HierarchySector 54 → 541 → 5418
Source / VerifiedUS Census 2022 NAICS Manual, Census CBP / 2026-06-28
NAICS Structure: 541820 National Industry
Sector (2)
54
Professional, Scientific, and Technical Services
Subsector (3)
541
Professional, Scientific, and Technical Services
Industry Group (4)
5418
Advertising, Public Relations, and Related Services
Industry (5)
54182
Public Relations Agencies
National Industry (6)
541820
Public Relations Agencies

Legacy SIC Concordance

Trace the historical mapping chain from the 1987 Standard Industrial Classification (SIC) to the modern 2022 NAICS code format.

Suggested Product Service Codes (Advisory)

The following Product Service Codes (PSCs) are advisory suggestions aligned with this NAICS code. Note: NAICS and PSC codes map to different dimensions of procurement (industry vs. product/service). There is no official binding 1:1 crosswalk.

  • PSC R701 — Advertising Services

Source: DoD DPCAP PSC Selection Tool (Ingested: 2026-06-29)

Related Resources & Compliance Guides

Further regulatory reference links for NAICS code 541820:

Related Industries in 5418

541810 - Advertising Agencies...541830 - Media Buying Agencies...541840 - Media Representatives...541850 - Indoor and Outdoor Display Advertising...541860 - Direct Mail Advertising...541870 - Advertising Material Distribution Servic...

Frequently Asked Questions (FAQ)

Is 541820 a valid 2022 NAICS code?

NAICS 541820 is 'Public Relations Agencies', a 2022 U.S. national industry under Sector 54 (Professional, Scientific, and Technical Services); the SBA small-business size standard is $19,000,000.

What is the SBA size standard for NAICS 541820?

The SBA small business size standard for NAICS 541820 is $19,000,000 (based on receipts).

What is the legacy SIC code mapping for 541820?

NAICS code 541820 maps to the legacy 1987 SIC codes: 8743 - Public Relations Services.