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NAICS Code for Advertising

The official U.S. Census 2022 NAICS classification representing Advertising is primary NAICS code 541810 (Advertising Agencies).

NAICS Classification Details

NAICS Code541810
Official TitleAdvertising Agencies
Primary SIC Equivalent7311 - Advertising Agencies
SBA Size Standard$25.50 Million (Basis: Receipts)
Census DefinitionThis industry comprises establishments primarily engaged in creating advertising campaigns and placing such advertising in print and digital periodicals, newspapers, radio and television, or other media. These establishments are organized to provide a full range of services (i.e., through in-house capabilities or subcontracting), including advice, creative services, account management, production of advertising content, media planning, and buying (i.e., placing advertising).
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Alternate and Sub-Industry Mappings

Depending on specific business functions, your organization may also fall under these alternate classifications:

No alternate NAICS codes mapped.

Frequently Asked Questions

What is the primary NAICS code for Advertising?

The primary NAICS code is 541810, officially titled "Advertising Agencies" in the 2022 standard revision.

What is the equivalent SIC code for Advertising?

The primary 1987 Standard Industrial Classification (SIC) code equivalent is 7311 ("Advertising Agencies").

Are SBA size standards applicable to 541810?

Yes, the SBA standard for NAICS code 541810 defines whether a firm is a small business for government contracting and loans. The current standard is $25.50 Million (Basis: Receipts).