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NAICS Code for Advertising

The official U.S. Census 2022 NAICS classification representing Advertising is primary NAICS code 541810 (Advertising Agencies).

NAICS Classification Details

NAICS Code541810
Official TitleAdvertising Agencies
Primary SIC Equivalent7311 - Advertising Agencies
SBA Size Standard$25.50 Million (Basis: Receipts)
Census DefinitionThis industry comprises establishments primarily engaged in creating advertising campaigns and placing such advertising in print and digital periodicals, newspapers, radio and television, or other media. These establishments are organized to provide a full range of services (i.e., through in-house capabilities or subcontracting), including advice, creative services, account management, production of advertising content, media planning, and buying (i.e., placing advertising).
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Alternate and Sub-Industry Mappings

Depending on specific business functions, your organization may also fall under these alternate classifications:

No alternate NAICS codes mapped.

Frequently Asked Questions

What is the primary NAICS code for Advertising?

The official NAICS code representing Advertising is 541810. The standard industry title is 'Advertising Agencies' under the 2022 Census classifications.

What is the equivalent SIC code for Advertising?

The primary Standard Industrial Classification (SIC) code equivalent for Advertising is 7311, officially titled 'Advertising Agencies' in the 1987 OSHA manual standard.

Are SBA size standards applicable to NAICS code 541810?

Yes, companies operating under NAICS code 541810 are evaluated under SBA size standards to determine small business status. The active standard is $25.50 Million (Basis: Receipts).

Sources & Cited References

  1. U.S. Census Bureau: Official 2022 NAICS Classification Manual
  2. U.S. Small Business Administration (SBA): Table of Small Business Size Standards