Registry · NAICS Index · Sector 71

711320 — Promoters of Performing Arts, Sports, and Similar Events without Facilities

NAICS 711320 is 'Promoters of Performing Arts, Sports, and Similar Events without Facilities', a 2022 U.S. national industry under Sector 71 (Arts, Entertainment, and Recreation); the SBA small-business size standard is $22,000,000 (defined under 13 CFR § 121.201).

Description

This industry comprises promoters primarily engaged in organizing, promoting, and/or managing live performing arts productions, sports events, and similar events, such as state fairs, county fairs, agricultural fairs, concerts, and festivals, in facilities that are managed and operated by others. Theatrical (except motion picture) booking agencies are included in this industry (as defined in the official U.S. Census Bureau 2022 NAICS Manual).

Overview Facts

NAICS Structure: 711320 National Industry
Sector (2)
71
Arts, Entertainment, and Recreation
Subsector (3)
711
Performing Arts, Spectator Sports, and Related Industries
Industry Group (4)
7113
Promoters of Performing Arts, Sports, and Similar Events
Industry (5)
71132
Promoters of Performing Arts, Sports, and Similar Events without Facilities
National Industry (6)
711320
Promoters of Performing Arts, Sports, and Similar Events without Facilities

Legacy SIC Concordance

Trace the historical mapping chain from the 1987 Standard Industrial Classification (SIC) to the modern 2022 NAICS code format.

Suggested Product Service Codes (Advisory)

The following Product Service Codes (PSCs) are advisory suggestions aligned with this NAICS code. Note: NAICS and PSC codes map to different dimensions of procurement (industry vs. product/service). There is no official binding 1:1 crosswalk.

  • PSC R701 — Advertising Services

Source: DoD DPCAP PSC Selection Tool (Ingested: 2026-06-29)

Frequently Asked Questions (FAQ)

Is NAICS code 711320 valid in 2022? ▾

Yes, 711320 is a valid 6-digit 2022 NAICS national industry code representing 'Promoters of Performing Arts, Sports, and Similar Events without Facilities' under Sector 71 in the official classification index.

What is the SBA size standard for NAICS code 711320? ▾

The Small Business Administration (SBA) has established a small business size standard of $22,000,000 for NAICS code 711320 (Promoters of Performing Arts, Sports, and Similar Events without Facilities), calculated based on receipts.

What is the legacy SIC equivalent for NAICS 711320? ▾

According to official Census Bureau concordance tables, NAICS code 711320 (Promoters of Performing Arts, Sports, and Similar Events without Facilities) maps to legacy 1987 Standard Industrial Classification (SIC) codes: 7922 - Theatrical Producers, 7941 - Professional Sports Clubs and Promoters, 7999 - Amusement and Recreation Services, NEC.

Related Pages & Tools

Further regulatory reference links for NAICS code 711320: