Registry · NAICS Index · Sector 44-45

459120 — Hobby, Toy, and Game Retailers

NAICS 459120 is 'Hobby, Toy, and Game Retailers', a 2022 U.S. national industry under Sector 44-45 (Retail Trade); the SBA small-business size standard is $35,000,000 (defined under 13 CFR § 121.201).

Description

This industry comprises establishments primarily engaged in retailing new toys, games, and hobby and craft supplies (except needlecraft) (as defined in the official U.S. Census Bureau 2022 NAICS Manual).

Overview Facts

NAICS Structure: 459120 National Industry
Sector (2)
44-45
Retail Trade
Subsector (3)
459
Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers
Industry Group (4)
4591
Sporting Goods, Hobby, and Musical Instrument Retailers
Industry (5)
45912
Hobby, Toy, and Game Retailers
National Industry (6)
459120
Hobby, Toy, and Game Retailers

Legacy SIC Concordance

Trace the historical mapping chain from the 1987 Standard Industrial Classification (SIC) to the modern 2022 NAICS code format.

Suggested Product Service Codes (Advisory)

The following Product Service Codes (PSCs) are advisory suggestions aligned with this NAICS code. Note: NAICS and PSC codes map to different dimensions of procurement (industry vs. product/service). There is no official binding 1:1 crosswalk.

  • PSC L078 — Technical Representation Services: Recreational and Athletic Equipment

Source: DoD DPCAP PSC Selection Tool (Ingested: 2026-06-29)

Frequently Asked Questions (FAQ)

Is NAICS code 459120 valid in 2022? ▾

Yes, 459120 is a valid 6-digit 2022 NAICS national industry code representing 'Hobby, Toy, and Game Retailers' under Sector 44-45 in the official classification index.

What is the SBA size standard for NAICS code 459120? ▾

The Small Business Administration (SBA) has established a small business size standard of $35,000,000 for NAICS code 459120 (Hobby, Toy, and Game Retailers), calculated based on receipts.

What is the legacy SIC equivalent for NAICS 459120? ▾

According to official Census Bureau concordance tables, NAICS code 459120 (Hobby, Toy, and Game Retailers) maps to legacy 1987 Standard Industrial Classification (SIC) codes: 5421 - Meat and Fish, 5945 - Hobby, Toy, and Game Stores, 5961 - Catalog and Mail-Order Houses, 5963 - Direct Selling Establishments.

Related Pages & Tools

Further regulatory reference links for NAICS code 459120: