NAICS Code for E-Commerce
The official U.S. Census 2022 NAICS classification representing E-Commerce is primary NAICS code 455219 (All Other General Merchandise Retailers).
NAICS Classification Details
| NAICS Code | 455219 |
|---|---|
| Official Title | All Other General Merchandise Retailers |
| Primary SIC Equivalent | 5961 - Catalog and Mail-Order Houses |
| SBA Size Standard | $40.00 Million (Basis: Receipts) |
| Census Definition | This U.S. industry comprises establishments primarily engaged in retailing new and used general merchandise (except department stores, warehouse clubs, superstores, and supercenters). These establishments retail a general line of new and used merchandise, such as apparel, automotive parts, dry goods, groceries, hardware, housewares or home furnishings, and other lines in limited amounts, with none of the lines predominating. This industry also includes establishments primarily engaged in retailing a general line of new and used merchandise on an auction basis. |
Alternate and Sub-Industry Mappings
Depending on specific business functions, your organization may also fall under these alternate classifications:
Frequently Asked Questions
What is the primary NAICS code for E-Commerce?
The primary NAICS code is 455219, officially titled "All Other General Merchandise Retailers" in the 2022 standard revision.
What is the equivalent SIC code for E-Commerce?
The primary 1987 Standard Industrial Classification (SIC) code equivalent is 5961 ("Catalog and Mail-Order Houses").
Are SBA size standards applicable to 455219?
Yes, the SBA standard for NAICS code 455219 defines whether a firm is a small business for government contracting and loans. The current standard is $40.00 Million (Basis: Receipts).