{
  "@context": [
    "https://schema.org",
    {
      "ec": "https://entitycodes.org/vocab#"
    }
  ],
  "@type": "DefinedTerm",
  "@id": "https://entitycodes.org/naics/541810/",
  "identifier": "541810",
  "name": "Advertising Agencies",
  "description": "This industry comprises establishments primarily engaged in creating advertising campaigns and placing such advertising in print and digital periodicals, newspapers, radio and television, or other media.  These establishments are organized to provide a full range of services (i.e., through in-house capabilities or subcontracting), including advice, creative services, account management, production of advertising content, media planning, and buying (i.e., placing advertising).",
  "url": "https://entitycodes.org/naics/541810/",
  "inDefinedTermSet": {
    "@type": "DefinedTermSet",
    "name": "NAICS 2022",
    "url": "https://entitycodes.org/naics/"
  },
  "sameAs": [
    "https://www.census.gov/naics/?input=541810&year=2022"
  ],
  "additionalProperty": [
    {
      "@type": "PropertyValue",
      "name": "SBA size standard",
      "value": "$25,500,000 receipts",
      "unitText": "USD receipts",
      "description": "13 CFR 121.201, as-of 2023-03-17"
    },
    {
      "@type": "PropertyValue",
      "name": "IRS PBA code",
      "value": "541800",
      "description": "IRS Principal Business Activity code (method: rolled-up)"
    },
    {
      "@type": "PropertyValue",
      "name": "US establishments",
      "value": 15512,
      "description": "Census County Business Patterns 2023"
    }
  ],
  "ec:crosswalk": [
    {
      "system": "SIC 1987",
      "code": "7311",
      "title": "Advertising Agencies",
      "confidence": "chain",
      "via": "SIC1987:7311\u2192NAICS1997:54181\u21922002:541810\u21922007:541810\u21922012:541810\u21922017:541810\u21922022:541810",
      "url": "https://entitycodes.org/sic/7311/"
    }
  ],
  "ec:provenance": {
    "definition": {
      "source": "US Census 2022 NAICS Manual",
      "type": "US gov \u2014 public domain"
    },
    "crosswalk": {
      "source": "Census NAICS\u2194SIC concordance",
      "method": "transitive chain (NOT direct)"
    },
    "sba_size_standard": {
      "source": "SBA Table of Size Standards (13 CFR 121.201)",
      "as_of": "2023-03-17"
    },
    "establishments": {
      "source": "Census County Business Patterns",
      "year": 2023
    }
  },
  "license": "https://www.usa.gov/government-works",
  "dateModified": "2026-07-21",
  "isPartOf": {
    "@type": "DefinedTerm",
    "identifier": "5418",
    "name": "Advertising, Public Relations, and Related Services",
    "@id": "https://entitycodes.org/naics/5418/"
  }
}